Benjamin Goldberg
CEO @ FTP Agency
Benjamin H. Goldberg is passionate about bringing brands to life on the streets. As CEO of Food Truck Promotions and co-founder of the New York and Los Angeles Food Truck Associations, he helps create unforgettable mobile experiences that blend great food, creative branding, and meaningful connections with audiences everywhere.
How to Start Your Own Pop-Up Shop: A Step-by-Step Guide
A Guide to Branded Food Trucks
5 Ways to Test Market Your New Product
How to Host a Trendy Pop-Up Shop Event in Your Neighborhood
Mobile Experiential Marketing: Bringing Your Brand to the Streets
How Technology Is Changing How We Treat Unique Street Marketing
Sensory Marketing: Who is it right for and how to set up your campaigns
Static vs Mobile Pop-Up Shop Rental: Which Is Right for Your Brand?
Experiential Events vs Brand Events: Pick the Most Effective Street Strategy
Remember the Time: Why Nostalgia Marketing Works So Well