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Experiential Vehicles

What Are Experiential Vehicles?

Experiential vehicles are defined as non-traditional, mobile marketing platforms that create multi-sensory experiences and drive engagement between brands and consumers. Experiential vehicles include food trucks, airstreams, SUVs, vintage commercial vehicles, and other automobiles that offer brands the unique opportunity to activate in any space and any location.

They are perfect for product sampling, brand awareness campaigns, new store openings, demos, and other event marketing opportunities as they maximize on visibility, reach, and creating personal connections between brands and consumers.

Citroen Experiential vehicles Experiential Marketing vehicles Custom Experiential vehicles

Types of Experiential Vehicles:

Food Trucks
Food
Trucks

These classic box style vehicles are fully equipped with commercial-grade kitchens, making them the perfect choice when you need to accommodate feeding a large crowd.

Glass box Trucks

Create a unique visual and interactive experience with an exclusive, enclosed mobile showroom. Fill these glass trucks with anything from clothing, jewelry, bicycles, a pop-up gym, radio talk-shows, and more.

Glass box Trucks
Glass box
Trucks
Airstreams
Airstreams

Whether you decide to keep the shell traditional silver or wrap it in a custom graphic, this retro-style vehicle can be transformed into a mobile barber shop, retail pop-up, or a mobile cafe - the options are endless.

  Tuk  Tuks

Whether you want to activate indoors, at street-level, or head on a mobile tour, these charming three-wheeled electric cars are perfect when space is limited, but you still want to turn heads.

  Tuk  Tuks
  Tuk
Tuks
Experiential Carts & Trailers
Experiential
Carts & Trailers

Available in small and large sizes, experiential carts and trailers are great for showrooms and marketing promotions that don’t require transporting to multiple locations or cities.

Trike

Also known as a tricycle, bike cart, billboard bicycle, or ad bike, these experiential marketing bikes allow direct consumer engagement while also being environmentally sustainable.

Trike
Trike
Branded Transportation Vehicles
Branded
Transportation
Vehicles

These include SUVs, cars, and double-decker buses that are typically used to display dynamic visuals and/or hand out swag.

Food
Trucks

These classic box style vehicles are fully equipped with commercial-grade kitchens, making them the perfect choice when you need to accommodate feeding a large crowd.

Glass box
Trucks

Create a unique visual and interactive experience with an exclusive, enclosed mobile showroom. Fill these glass trucks with anything from clothing, jewelry, bicycles, a pop-up gym, radio talk-shows, and more.

Airstreams

Whether you decide to keep the shell traditional silver or wrap it in a custom graphic, this retro-style vehicle can be transformed into a mobile barber shop, retail pop-up, or a mobile cafe - the options are endless.

  Tuk
Tuks

Whether you want to activate indoors, at street-level, or head on a mobile tour, these charming three-wheeled electric cars are perfect when space is limited, but you still want to turn heads.

Experiential
Carts & Trailers

Available in small and large sizes, experiential carts and trailers are great for showrooms and marketing promotions that don’t require transporting to multiple locations or cities.

Trike

Also known as a tricycle, bike cart, billboard bicycle, or ad bike, these experiential marketing bikes allow direct consumer engagement while also being environmentally sustainable.

Branded
Transportation
Vehicles

These include SUVs, cars, and double-decker buses that are typically used to display dynamic visuals and/or hand out swag.

Insights/Tips for experiential vehicle marketing:

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    Permitting and parking regulations to activate experiential vehicles vary from city to city.

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    Consider hiring brand ambassadors for your marketing activation, as they play a vital role in direct engagement between your brand and consumers.

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    Consider the necessary Department of Health regulations and general vendor license/ permits required, which also vary from city to city.

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    Capitalize on the power of branded swag giveaways (T-shirts, food/beverage, water bottles, etc.) to build excitement and leave lasting impressions.

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    Consider equipment required on the vehicle to ensure it is compatible with the power supply.

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    Leverage social media and digital integrations to drive buzz surrounding your campaign.

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    Implement crowd controlling measures to ensure your activation doesn’t violate pedestrian egress standards.

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    Consider the type of item being served from experiential vehicle to expedite service and reach the most customers (made to order sandwiches vs. cup of coffee).

Go Mobile and Hit the Road with Experiential Vehicles

In the competitive marketing landscape, making an impression is more important than ever. Experiential vehicles allow you to break through the four walls of your brick-and-mortar business or the digital realm and take your brand on the road for your target audience to experience in a one of a kind promotion.

FAQS

Experiential vehicles are a mobile marketing medium promoting brand engagement by creating immersive and stimulating environments. Whether a custom food truck, mobile showroom, Airstream, or a tuk-tuk, experiential vehicles provide brands the kind of access to consumers they can’t get from a traditional storefront location. In today’s social-media dominated landscape, experiential vehicles can significantly boost engagements and impressions online, giving your brand the edge on driving the conversation.

Experiential Vehicles can vary in cost depending on their customizations, vehicle type, rental duration, and permitting. Often time vehicle wrapping and actual wrap application is included in the price leading to a starting budget of $8,000

Please fill out the "Get In Touch" form above and we'll be happy to assist in orchestrating the best experiential vehicle for your marketing activation.