In celebration of their five-year anniversary and new spa at The Webster, Augustinus Bader utilized our food truck to create an experience that reflected the company’s commitment to science and beauty. Attendees enjoyed nutrient-dense blue smoothies that included the brand’s superfood supplement, all prepared in the truck’s kitchen. The entire event, from the beverage to the truck itself, embraced the signature ‘Bader Blue,’ creating a holistic brand experience.
Fever-Tree hit the streets of New York to give the city a taste of their new mixers. Throughout the three-day tour, the Fever-Tree Mixer Truck stole the spotlight with its eye-catching green, treating over 3,000 customers to the vibrant flavors of their Classic Bloody Mary and Classic Margarita mixers. To complete the experience, guests received a complimentary Fever-Tree four-pack, a bottle of Seedlip Drinks, and a branded tote so they could continue the party back home.
To promote their new honey-infused lip oil, Gisou created a sweet pop-up experience highlighting their key ingredient, honey. Our food truck was transformed into a buttery yellow dream, adorned with custom florals, branded beehives, and sweet treats. After purchasing the product, customers visited the HoneyGlowTruck for honey lemonade, shampoo and conditioner samples, and the opportunity to bedazzle their lip oil.